FOR RELEASE: July 24, 2003
Economic Realities of Ethnicity
Global People Skills Crucial to Business Success
Atlanta, GA – The third annual executive level Global People Skills
Conference, to be held October 28 and 29, 2003 at the Georgia Centers
for Advanced Telecommunications Technology (GCATT), will address the
issue of today’s international business environment.
Companies need to get a grip on the economic realities of ethnicity
in the selling/marketing process and in the ranks of their organizations
in order to improve bottom line profits. Global people skills are crucial
to uniting ethnicities toward organizational goals.
“Business, technology and people skills come together in a cohesive
way with the experts we have assembled to help companies improve their
profit margins and positioning in the international marketplace,” says
Karla Brandau, CSP, conference creator and producer.
Astrid Pregel, retiring Consul General from Canada who has worked extensively
around the world, will speak on the Interdependency of the World Marketplace.
Susan Davidson from Beyond Borders, will host a panel on foreign executives
and what their thoughts are about doing business with and working with
Americans. Included in the lineup of 21 presenters is Georgia Senator,
Sam Zamarripa, Founder and Managing Partner of Diaz-Verson Ventures,
LLC, who will speak on the economic strengths of ethnicity, Dr. Jerome
Williams of the University of Texas at Austin, speaking on Marketplace
Diversity and what it means in the 21st century and Dr. Sevgin Eroglu,
who will facilitate a panel discusson on “Adjusting to the Economic
Implications of Islam”.
“Communication, cooperation and bottom line profits in the global
company is to different degrees affected by culture, religion, race and
politics. Organizations must become sensitive to and educated about these
factors to sustain profit levels and growth in a worldwide community,” states
Brandau. “The conference will provide this education for attendees.” Brandau’s
Atlanta based People Skills International delivers targeted soft skill
training to management and executive level teams working in the global
marketplace.
The conference is being hosted by Georgia State University’s J.
Mack Robinson College of Business. Details of the conference, speaker
biographies, a registration form and other pertinent facts are available
at www.globalpeopleskills.com.
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